Our dental branding and creative team begins with a consultation immersion to learn about you, your practice and your targeted demographics. Once we’ve gathered this information we will go to work designing your logo and brand, as a whole.
A practice’s brand is an extension of you.
What does your brand say about your practice? Fun? Cutting edge? Professional? Caring? When your brand aligns with what your practice delivers… that is what we call consistency (consumers love consistency).
A logo can be described as the face of a dental practice. A logo is much more than just an image; it is a point of recognition for patients and an important foundation for the branding of your company. A logo is part of your practice’s brand and makes a significant impact on your public perception. In fact, a logo is one of the most valuable branding investments a dental clinic can make.
A brand style guide (also known as a brand book or brand guide) acts as a key document that helps content creators communicate a consistent message to your patients, so it’s a great asset for creating consistent content.
Your brand style guide communicates your practice’s design standards to your whole group. Having a detailed brand book establishes the voice and personality of a dental practice and it ensures everyone is on the same page, consistently delivering a unified message that’s always on-brand.
A business card can go a long way with dental patients. However, if your card blends in with the rest of your competitors, you will most likely be forgotten.
Make a strong impression that’s difficult to forget by getting custom-made business cards that match your practice’s branding.
Handing out a brochure or flyer one-by-one to dental patients sounds rather old school. But this direct approach actually makes a patient feel more valued than an email forwarded to a million people at the same time. Ultimately a well-designed brochure helps to build an intimate, more personal patient-practice relationship, one that has a better chance of lasting.
Designing an effective letterhead and envelope for your dental office is a unique challenge. Sometimes your letterhead design will be the first interaction a patient has had with a particular practice, while other times it will be used to reinforce the brand identity. It’s crucial to get the details right but to also produce something that’s eye-catching, and memorable.
Branding is crucial as it differentiates your practice from competitors, establishes patient trust, and creates a memorable impression that attracts and retains patients.
Dental practice branding includes a variety of elements such as your comprehensive brand book, logo, color scheme, typography, imagery, messaging, tone of voice, and more. These elements together create a unique identity for your practice.
Absolutely! Your input is invaluable to us. We involve you in each step of the process to ensure the final brand identity aligns with your vision for your dental practice.
The branding process timeline can vary depending on the scope of the project. However, we strive for a quick turnaround without compromising on quality.
We offer multiple revisions during the design process to ensure your total satisfaction with the final branding elements.
A brand book/style guide is a key document that outlines your branding elements like color palettes, typography, imagery style, etc. It ensures consistent representation of your brand across all channels and platforms. Even in your office!
You’ll receive your designs in a variety of high-quality formats including EPS, PNG, and JPG. This ensures your branding elements maintain their quality
Our team conducts comprehensive market research, demographic analysis, and competitor analysis. These insights guide our design process to ensure your brand stands out in the dental market.
We can absolutely help! Our branding services are flexible and can be tailored to your specific needs, whether that’s developing new elements or refining existing ones.
Absolutely! We can conduct a brand audit and refresh your existing branding elements to align them with modern design trends and your current business goals.
Yes, our team takes into consideration your target demographic during the design process. This ensures your brand resonates with and appeals to your intended audience.
A unique and professionally designed business card can leave a memorable impression, differentiate you from competitors, and serve as a physical reminder of your practice to potential patients.
Professionally designed brochures and flyers not only look great, but they also convey a sense of professionalism and trust. They can be an effective tool to provide useful information about your services and generate interest among potential patients.
Yes, customized letterheads and envelopes enhance your brand consistency and convey a high level of professionalism, which can contribute positively to your practice’s reputation.
A strong, consistent brand can help build trust and recognition. When your brand communicates professionalism and quality service, it’s more likely to attract new patients and encourage existing patients to return.